Bob’s Atomic Burger’s community involvement creates what we call meaningful marketing. We don’t spend money on traditional marketing, only BABS would benefit from that money spent. Instead, meaningful marketing helps put money back into our community, through ad placements in the Ore Digger, the Golden Transcripts and also through sponsoring local athletic and music departments. The fundraising events we host are a key part of our marketing strategy. Fundraising and donating gets our name out there, Bob’s vision is that one day, all Golden businesses will take on this approach by giving money back to our schools, community and local nonprofits.
BABS success has been based on our fundraising partnerships and the relationships we’ve made with those in our community.
Bobs Atomic Burgers was nominated and received the Golden Ethics award in 2013